“TRT will be the voice of freedom from the Asian subcontinent. It will highlight the issues of concern and the cultural richness of its people through information, discussion and entertainment. TRT will propagate transparency of responsibility that will ensure its position as the most credible and meaningful source of information, through quality programming based on issues. TRT will provide entertainment audiences can relate to, thereby creating viewer loyalty and response. TRT will forge an alliance amongst its three stakeholders – viewers, advertisers and shareholders to maximize viewer ownership. TRT will invest in human resources as it recognizes it to be the foundation upon which the TRT future will be built. It is this very foundation that will allow TRT to attain and sustain a leadership position, thus fulfilling the promise associated with its creation.”
TRT informs and entertains while celebrating cultures and prompting dialogue in the spirit of “live and let live”.
Newsroom Automation Service TRT has state-of-the-art newsroom computer system designed to meet the challenges of today’s dynamic news environment. A powerful and comprehensive news production system, it can be customized for use by everyone – from small news channels with just one broadcast a day, to 24-hour, multi-channel news networks. It grasps and connects all the elements of news operations. Newsgathering, feeds, wires, scripts, rundowns, archives, contacts, video browser, on air schedules, personal work spaces, staffing and much more created and formatted to meet individual requirements.
Graphic system TRT is using is the leader in real-time digital graphics, integrated enterprise content management and distribution tools for visual communication. Its tools enable organizations to create their message once and deliver it simultaneously to different media with major economies in production and increased impact. Systems Products and solutions are used by major broadcast television networks, Internet portals, museums and universities around the world. It produce software that enables the creation and distribution of rich visual content for broadcast graphics, virtual environments and quantitative visualization and information display across networks that are delivered to different media platforms, including television, interactive television, the Internet, and Wireless Application Protocol.
Automated Playout System
Over time the system TRT is using, has developed cutting-edge Products including:STUDIO-D, a dubbing studio control system that controls and synchronizes VTRs with audio multi-track recorders and digital workstations This System provides an adapting operational function for any business model. This automation provides the full spectrum of TV technology and networking functionality.
Media Server System
Media Server System is comprised of network interfaces, disc-based storage subsystems and system software. These modular components attach to the network. They manage data storage, and handle the connection of external devices to the network. The network handles both isochronous audio/video channels and asynchronous data simultaneously, and can scale to 3.2 Gigabit/sec on optical fiber.
Diverse cultural backgrounds and multi-ethnic origins add up to create a strong resource base at TRT. Each member makes a valuable contribution while overall functioning as a team. Committed to doing more for their country, TRT people remain dedicated and passionate about their work. TRT people are focused on broadening horizons and meeting new challenges. Creative and multi-talented, these fine individuals take pride in shaping the future of Pakistan.